Provide value upfront and watch your leads grow! 📈
Use a b-roll shot in your camera roll.
Overlay text: "3 things you walk your clients through right away"
Add your three bullet points.
It's that easy! 💡 By offering immediate value, you can attract future buyers and sellers. 🏠
Want to boost your lead generation and close more deals before the year-end? 🏡📈 This reel idea is your ticket!
Here’s how it works:
1. Showcase a hot listing: Highlight a property that’s perfect for your target audience.
2. Create a captivating video: Use engaging visuals and a strong script to showcase the property’s best features.
3. Add text: “You can still become a new homeowner before the end of the year!”
4. Add a call to action: Encourage viewers to contact you for more information or to schedule a viewing.
By following these steps, you can create compelling content that attracts potential buyers and positions yourself as a knowledgeable and helpful real estate agent.
Here's a mind-blowing stat: 🤯👇
According to a 2022 report by the National Association of Realtors (NAR), 73% of homebuyers said they were more likely to work with a real estate agent who offered video content for their listings.
73%!!!! 😱😯
Not only that, but listings with video also receive WAYYY more inquiries compared to those without, highlighting the significant impact video content can have on buyer engagement.
The NAR also published that 80% of consumers watch videos online each week, and half of those users have been influenced by a video to make a purchase.
So if you don't think video matters, think again!
SAVE THIS REEL to steal it (and send it to a realtor who needs a little encouragement to invest in video 😉)!
HOW TO STEAL ⬇️ ⬇️ ⬇️
1. Grab a killer shot of your city or a beautiful home.
2. Drop this text on it: "Are you nervous about buying and selling at the same time? You've come to the right place."
3. Add a trending audio.
4. Provide info on your services in the caption!
AGENTS — steal this reel! 🙌
HOW TO STEAL ⬇️
1. Make sure to like and SAVE this post so you don’t lose it!
2. Use a 2-5 second clip. Keep it snappy! 2-5 seconds is the sweet spot. Viewers finish reading your caption just as the reel loops, keeping them engaged.
3. Trending Tunes FTW! Find audio with less than 3,000 uses but with an original track boasting over 1 million views. That’s the magic formula for hot audio that gets noticed.
4. Add a CTA! Include a clear CTA to help you build your client pipeline.
REALTORS STEAL THIS REEL! I'LL EVEN GET YOU STARTED WITH A CAPTION ⬇️
"Should I wait until interest rates drop to buy a home?
It’s a question I get a lot, so let’s unpack it.
Waiting for lower rates sounds good, but rising home prices might offset any savings.
The key is finding the right balance for your budget.
Want to dive into the numbers and see what’s best for you?"
HOW TO STEAL THIS REEL ⬇️
1. Save the Audio:
- Tap the song title on this reel.
- In the top right corner, tap the “Save audio” icon.
- OR Tap the song title and choose “Use audio.”
2. Upload Your Own Video:
- Use your own B-roll footage (background clips).
3. Add Text Overlay:
- Include the text as seen on the reel above as a relevant point.
4. Craft Your Caption:
- Here’s a suggestion for your caption: Did you know? The National Association of Realtors reported that For Sale By Owner (FSBO) homes made up 7% of all sales in 2023! The average FSBO home sold for $310,000 compared to $405,000 for agent-assisted sales in the US. Thinking of selling? Let’s chat about your options!
"Is your forever home on your vision board this year? Here's how to make it happen..."
SAVE this reel as inspo for next month’s content!
🏡 Want to impress your buyers? Steal this reel idea!
Give clients the insider’s view of your city’s best neighborhoods. Highlight the perks, vibes, and hidden gems that make each area special. It’s a value-add they’ll love – and you’ll save time on buyer tours!
REALTORS — steal this reel! 👇🏻
Here are a few examples of why timing matters to educate your audience:
1️⃣ Market Fluctuations: The real estate market can shift quickly, affecting both prices and competition. Buying during a buyer’s market can offer more negotiating power and potentially lower prices, while a seller’s market might require quick action and potentially higher offers. Understanding market trends and timing your purchase accordingly can give you an edge.
2️⃣ Interest Rates: Interest rates directly impact your monthly mortgage payment and overall loan cost. Buying when rates are lower can save you significant money over the life of your loan. Conversely, waiting for rates to fall can be risky, as they might not decrease, and you could miss out on potential home options.
3️⃣ Personal Needs & Timeline: Life events like starting a family, changing jobs, or relocating often influence buying decisions. Aligning your home search with these personal needs and timelines is crucial. Rushing the process due to time constraints can lead to rushed decisions and potential regrets.
4️⃣ Inventory Availability: The number of homes available can vary depending on the season and market conditions. Knowing when specific types of properties typically come onto the market can help you plan your search and possibly find your dream home quicker.
5️⃣ Personal Finances: Being financially prepared for the home buying process is essential. Rushing into a purchase before shoring up your finances, like improving your credit score or saving for a down payment, can lead to financial strain and limit your options.
SAVE THIS REEL FOR LATER ⬇️
I’ll even provide a couple of ideas to help you get started!
1. … doing your due diligence! 🏡✅ As your trusted real estate agent, I’ve got your back. #RealEstateWisdom #RealtorAdvice
2. …doing a market analysis! 📈🔍 Let’s make sure you get the best deal possible. #SmartMoves #RealEstateTips
3. … doing a pre-inspection! 🕵️♂️🏡 Avoid surprises and ensure a smooth transaction. Let me handle the details! #RealEstateAgent #RealEstateInsights
4. … doing a neighborhood research! 🌆🔍 Trust me, it’s the key to finding your dream home. #RealEstateAdvice #NeighborhoodSearch
5. … doing a financial health check! 💰💡 Let’s ensure your investment aligns with your goals. #FinancialWellness #RealEstateInsights
SAVE THIS REEL ⬇️ for future content ideas!
Home Buyers, you probably didn't know this but...
**KNOWLEDGE DROP**
Here are a few tips to get you started!
I’ll even throw in the caption for you 😉👇
__________________
3 ways Sellers can win in 2024:
🏠 Seller’s Advantage Continues: Even though the housing market might calm down a bit in 2024, sellers still hold the upper hand. Low inventory means buyers will fiercely compete, possibly leading to bidding wars and securing you a strong sale price. Especially if your home is well-maintained and highly sought-after in your area.
📉 Potential Mortgage Rate Stability: While mortgage rates are higher than before, experts predict some stabilization or even slight decreases in 2024. This might bring back hesitant buyers who couldn’t afford earlier, broadening your potential buyers and spiking interest in your property.
🌿 Emphasis on Energy Efficiency: The focus on sustainability and energy savings is growing, adding extra value to homes with energy-efficient features. If your home boasts upgrades like better insulation, solar panels, or smart home tech, you can target eco-conscious buyers and potentially command a higher price.
Selling in 2024 might just be the perfect time to make the most out of your property! 🌟 What are your thoughts on these seller advantages? Drop your comments below! 👇
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